Blue Zebra, Proplab Group and Point Insurance have completed a share sale that brings together four Envest underwriting agencies, and have revealed the new business’ leadership team.

Perth-based Rowan Watson is CEO of the combined group, which involves the SGUA and Allstate agencies under the Proplab umbrella.

“The brands, systems and processes remain the same for now,” Mr Watson said in an email to brokers today.

“We will continue to update you as we transition to a single system and brand in the coming months.

“We will draw on the strengths, unique value propositions and expertise of each business to provide a market-leading service proposition and product suite.”  

The executive team includes senior Blue Zebra figures: Amar Roomi is chief technology officer, Matt Hodson is COO and Stephen Jeffery is chief pricing and portfolio officer – all based in Sydney. Melbourne’s James McCauley is chief distribution officer.

Sydney-based James Darvill – who was head of distribution at SGUA – is chief product strategy and risk officer.  

Perth-based Simon O’Callaghan is CFO, after holding the same role at SGUA, and completing the new leadership team is chief of staff Maria De Orueta, a former SGUA GM also from Perth.

Blue Zebra CEO and co-founder Colin Fagen has moved to the combined board and several Envest boards.

Mr Watson says the share sale was completed this week, forming a “single entity with a combined gross written premium of $450 million across seven product lines” – SME, landlord, home and contents, domestic and commercial motor, farm pack, cyber, and personal accident and sickness.

Last year, Envest raised its stake in Blue Zebra to a majority position after buying Youi’s 36.9% interest in the agency.

Point, Allstate and Blue Zebra trade on the Blue Leopard platform, and Blue Zebra and SGUA products are distributed via the Steadfast Client Trading Platform.

“We are focused on delivering a new brand proposition, service offering and refreshed Blue Leopard system with our broker partners front of mind,” Mr Watson said today.