Life insurance technology provider Simfuni has launched a claims management automation platform, completing its end-to-end digital offering.

Chief product officer Tim von Dadelszen says claims is one of the most operationally intensive parts of insurance, so the development focus was on building something that reflects the way teams work and is clear, configurable and easy to use under pressure.

“There’s often a gap between how systems are designed and how work actually happens,” he said.

“We’ve invested heavily in understanding that gap, how tasks flow, where delays occur, and what teams need to move quickly and confidently.”

The New Zealand insurtech says the platform smooths claims progression from assessment through to settlement.

The launch builds on Simfuni’s capabilities in payments and in-force policy servicing.

The company says it is enjoying significant growth – including the onboarding of three enterprise customers and expansion into the US and Australia – as insurers seek AI-enabled systems capable of reducing costs, improving retention, accelerating claims outcomes and modernising legacy systems.

CEO Shaun Quincey said: “The life insurance sector was at a pivotal moment, where legacy technology stacks were failing to meet operator, policyholder and regulator expectations, and the industry was seeking a safe and methodical path to adopting AI tools.”