Millennials have emerged as Australia's most EV-ready generation, with almost 90% of 30–45-year-olds intending to make their next car an electric one, new research from IAG's ROLLiN’ and NRMA Insurance shows. 

Nearly two thirds of Millennials (63%) believe electric vehicles offer motorists protection from future fuel-price hikes, more than any other generation, a survey of 2000 Australians finds, in the latest Changing Gears report.  

The report identified millennial drivers as the generation most interested in learning about EVs (63%), compared with Gen Z (54%) and Baby Boomers (35%).   

80% of Millennials surveyed support a way to monitor and test EV battery health, highlighting the importance of battery confidence in driving adoption. 

The study found that consideration of battery EVs, across generations, has increased from 20% to 31% since 2024, while consideration of plug-in hybrid vehicles (PHEVs) has jumped from 41% to 58%. Just 17% of Australians now say they would not consider an EV.  

ROLLiN’ believes that as EV prices continue to fall and consumer choice expands, Australians are beginning to view them as a practical and economically attractive alternative to traditional petrol-powered cars. The next challenge for the EV market is turning interest into ownership.  

ROLLiN' Executive Manager Brendan Griffiths said: "Australians are increasingly open to EVs, but they want confidence that ownership will be practical, affordable and easy to fit into their everyday lives.  

"For younger drivers, the issue isn't willingness to make the switch. It's access. Affordable vehicles, charging convenience and a trusted second-hand market will be critical to the next wave of EV adoption." 

ROLLiN’s EV motor insurance policies have nearly doubled in the year to August 2026 to 10% with Tesla (54%), BYD (16%) Zeekr (8%), Geely (3%) and Polestar (2%) the most popular brands among customers, reflecting the growing EV options available to Australian motorists.